o meu blog … é meu !!!


developing new touch points
May 20, 2008, 12:00 pm
Filed under: Innovation, Marketing, design | Tags:

If there is something I love about internet, is the sharing of knowledge. Two of the blogs I have been following religiously are Logic+ Emotion by David Armano , VP of Experience Design with Critical Mass, and Innovation Playground by Idris MooTee CEO at idea couture.

This presentation I’ve discovered at one of those weekly readings at David Armano’s blog and followed the link until subscribing googletechtalks Channel at youTUBE.

Regarding the presentation it self, it is a precious piece of knowledge for marketing professionals, designers and all of those working on innovation towards improving user experience.

The presentation is done for Google employees by design consultancy Adaptive Path staff membres, presenting the book “Subject To Change”.

As Philippe Stark put it “Nous sommes des transmetteurs, des traducteurs.” about designers, and i think we can extend to marketing too … I believe the role we have as designers and marketing professional is to provide the best user experience to the customer. In order to do so, we have to immerse ourselves in the context and experience of the user and translate it i to an improving / delight / WoW touching point with our product / brand / company.

This presentation underlines “compilation of thoughts”. Good to take some notes, I know I did !!

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et la creation cest quoi?
May 11, 2008, 1:59 pm
Filed under: design

“(…) Nous sommes des transmetteurs, des
traducteurs. Il n’y a pas de rôle plus ambitieux que cela. Je ne pense
pas que la créativité existe ou que la création existe. On reçoit des
choses existantes. Tout existe. Je n’ai pas dessiné un presse-citron en
forme de pieuvre parce que j’ai vu une pieuvre, mais parce qu’un jour,
en hiver, dans une petite île du sud de l’Italie, j’ai commandé une
pizza qui est arrivée au bout d’une heure et quart. Je me suis fait
chier et, parce que je me suis fait chier dans une petite île sinistre,
j’ai dessiné un presse-citron.(…)”

par Philippe Starck

en présentent le
documentaire – starck versus starck – réalisé par
Vassili Silovic et présenté au festival INPUT2008

Original title: Stark contre Starck
Original language: French
Running time: 52’
Country: France
Year: 2007
Genre: Documentary
How does one portray a man who refuses to
talk about himself? That’s the challenge taken
up by director Vassili Silovic in this documentary
dedicated to Philippe Starck. The infamous
designer set the rules right from the start: no
digging into his past, no talking about his career
or even design, and none of his pieces can be
shown. If this documentary was to be made, it
should be about his mind. Challenged to this
tour de force, Vassili Silovic has doubts, accepts,
and then enthusiastically rises to the occasion.
The  lm is a two-man show in which two
personalities work together on a crazy project.
Director: Vassili Silovic
Producer: Fabrice Coat
Entered by: France 5
Produced by: Programme me 33
Broadcast by: France 5
Production format: Digital Betacam
Colour standard: PAL
Aspect ratio: 16:09
Script writer: Vassili Silovic
Camera: Thomas Letellier
Editor: Emmanuelle Nobecourt
Presenter: Vassili Silovic
Shopsteward: Jouko Salokorpi
Contact
33 rue Trousseau
75011 Paris
France
+33 1 48 07 33 33
+33 1 48 07 33 23
f.coat@programme me33.com

Agora só resta ver o dito documentário … qui ça … com um pouco de sorte num qualquer canal de TV menos atento. Para já só este trecho é uma delicia. (mais em)




Opptic Ilulosin …
November 18, 2007, 8:21 pm
Filed under: design | Tags: , , ,

Here’s a cute video resuming a few of the most classic illusions used is visual effects in a very smart way !!! Enjoy !!

Director: Mauro Vecchi [www.maurovecchi.com]



Most Beautiful Object for 2007
March 14, 2007, 4:19 pm
Filed under: News, design, networking

Quando pensamos no mais bonito objecto, dificilmente nos lembrariamos de um aplicador de preservativos.

When reflecting about what would be the most beautiful object, probably not a Condom Applicator

Condom Applicator



No entanto se pensarmos em Africa, nomeadamente na Africa do Sul o cenário muda de figura.

Nevertheless when thinking about Africa, a country where HIV is a major problem the picture changes.

Num continente que é dizimado pelo HIV, uma simples pelicula de latex pode contribuir para que tal não aconteça.

Refectindo de novo sobre a beleza de um objecto .. o panorama muda.

Na cidade do Cabo aconteceu, um aplicador de preservativos desenhado por um local, Roelf Mulder, foi eleito o Mais Bonito Objecto de Design, no congresso Design Indaba.

a beleza de um objecto está para além da sua forma, englobando também o seu potencial económico e sobretudo social”

The beauty of an object goes beyond its form …


glocal
responsibility social sustainability

open source digital revolution

creative network architecture for humanity

open architecture network community

WorldChanging


…to demonstrate how the digital revolution may operate at a material level, presenting solutions to the immediate needs of the populations … to give back to individuals the capacity of creating what they really need.

… demonstrar como a revolução digital pode operar ao nível material, dando soluções às necessidades imediatas das populações … devolvendo aos indíviduos a capacidade real de criar o que realmente precisam.”

clips from “O Publico

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Make your cat an happy cat !!
February 16, 2007, 12:21 pm
Filed under: Design on Web, Marketing, design

sweet_sadie_500x500mouse_toy_500x500

To all you cat lovers theres a nice treat for them at marmaladepets.com


designed for interactive kitty fun!

This company’s business is mainly wholesales, but they were nice enough to invite any cat lover to take this cardboard dreamy images and make them your self for your lovely cat …

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wOOt
November 28, 2006, 7:10 pm
Filed under: Blogging, design, internet slang

An interjection similar to “Yay!”, as in: “w00t!!! I just got a raise!
Often used for small victories the speaker dies not expect to be of
special interest to anyone else. Some claim this is a bastardization of
root”, the highest level of access to a system (particularly UNIX), originated by script kiddies as a 133tspeak equivalent of “root”,
and said as an exclamation upon gaining root access. Others claim it
originated in the Everquest multiplayer game as an abbreviation of “
wonderful loot”. Still other claim it on originated on IRC as the “Ewok victory cheer”] Adj. w00table has the sense of “cool” or “nifty”. This is one of the few leet-speak coinages to have crossed over into non-ironic use among hackers. ( Answers.com , Urban Dictionary )

289959688_8fc76e3cda
cartonn by goopymart

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